All right, New Oriental announced the fiscal 2007 Q2 report today. Here is the report. It seems they are doing well. Some highlights include 33% YoY reveneue growth (beat est. 20%). “The growth was mainly driven by the increase in the number of student enrollments in language training and test preparation courses.”
I imagine people just can not get enough English classes (spoken English, business English, kids English), and all kind of testings (IT, law, graduate school admission, in addition to traditional TOEFL/GRE/ACT/SAT).
You cracked me up with your subject line as a side note. 🙂
Although the demand remains high, the competition is pretty tough too. In addition, the barrier to entry exists and however is relatively low comparing to other industries.
On a confident/joyful note, I can open up a class myself. 🙂
Similar to what we discussed on those marketing Ps…promotion/promotion/promotion and maintaining that brand loyalty is indeed paramount.
Oceanid,
Nice meeting you too!
Just as a support, I will be in your “class” starting from whatever…
Awesome!
Major may charge me a commission though. Now he is into this “Elite” english thing…evidenced by those shares he just bought.