Starbucks Q2 earing report

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I read its earning report this morning (Shanghai is 12 hrs ahead of US EDT). They reported an inline quarter. In the past that could send the stock tank. Not this time, because the stock has been down 27% since Jan 1. The expectation is already very low. With a PE about 33, and revenue growth of 20%, and a superior brand, I believe its future in the long term.

Let me talk things beyond the earnings. In the Cloud 9 (shopping mall and office building, where I work these days) there are 2 Starbucks stores. Around Zhongshan park I’m aware of 4 stores total.

According to “Shanghai Metro” newspaper yesterday, Coca cola is the No. 1 brand in the world, it brand is est. valued at $65 b (I believe its market cap is more than $100 b). Starbucks is not on the top 10, but could it fetch $ 6.5 b? Note SBUX has a market cap of about $20 b lately.

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