Cingular Back to AT&T

Reading Time: < 1 minute I don’t know the rationale behind this, but Cingular wireless is going to change back to AT&T name. I am not brand expert, nor marketing major, but this is a dumb move. A little background: when Southwest Bell (SBC) and Bellsouth created this wireless joint venture, they created this cool name “Cingular”, I remember my first… Continue reading Cingular Back to AT&T